Royal Stag is a defining force in the Indian whisky market — a brand that has consistently led in both visibility and volume. Launched in 1995, it changed the game by becoming the first Indian whisky to blend grain spirits with imported Scotch malts, creating a premium experience at an accessible price.

With its iconic slogan “Make It Large,” Royal Stag isn’t just a drink — it’s an attitude. Its smooth and full-bodied profile appeals to a broad audience, from metro consumers to semi-urban loyalists. The brand is also deeply embedded in cricket, Bollywood, and pop culture, reinforcing its image as the whisky of ambition and confidence.

Backed by strong recall and nationwide availability, Royal Stag dominates India’s aspirational mid-tier segment with consistency and class.