Brand Story

Bacardi White

Bacardi White Rum is the world’s most famous light rum and a cornerstone of modern mixology. Founded in 1862 in Cuba and now based in Puerto Rico, Bacardi is celebrated for its smooth, clean, and crisp profile — making it the ultimate base for classic cocktails like the Mojito, Daiquiri, and Piña Colada.

Its subtle notes of almond, citrus, and vanilla make it incredibly versatile, while the triple-filtration and charcoal aging ensure a refined finish that suits both casual drinkers and seasoned bartenders.

From nightclubs to rooftops, Bacardi White is the essential party spirit — fresh, lively, and globally loved.

Bacardi White Passports

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